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GraphExpo_ShowDaily_September_28_2016

Idealliance Supports Communication Between Brand Owners and Printers Idealliance (Booth 1009), the leading developer of specifi cations in the media industry, recently posted a draft of the Print Quality eXchange (PQX) Specifi cation for public comment. What is PQX and why should print service providers (PSPs) take notice? The Print Quality eXchange Specifi cation was developed by the Idealliance PQX Working Group, along with invited global experts from ISO TC130 Working Group2. The effort was launched in response to an urgent requirement coming from Idealliance members engaged in the print quality ecosystem, made up of PSPs, print buyers, and brand owners, along with print intermediaries who manage print quality on behalf of a brand. PQX is an XML print-quality exchange specifi cation designed to serve as a standard message format for printers to report print quality to print buyers. “More than ever, brands need transparency to print quality data that tells them if they are meeting their design intent,” says Marc Levine of Schawk. Levine and Gary Russell of Phototype, Inc., serve as Co-Chairs of the Idealliance PQX Working Group. “Today, collecting data can be diffi cult and expensive because different printers use different measurement tools,” Levine continues. “Tools from different manufacturers do not interconnect and do not report print quality in the same format. In some cases, printers must use multiple sets of tools to service different brands, which have different specifi cations and requirements, reducing their effi ciency and increasing cost. “By using a standardized exchange format, brands can ask all of their print suppliers to submit print quality data, using their own preferred tools, and then aggregate that data into standardized reports,” he adds. “The brand gets the transparency it wants and the ability to collect data against its requirements from a broader set of suppliers. The printer gets to use the tools that it prefers, allowing it to print for lower cost, and enabling it to be more competitive and effi cient.” Across the globe According to Dianne Kennedy, Idealliance PQX Program Manager and Editor of the PQX Specifi cation, “PQX was developed using an agile software development methodology. We began with a clear statement of scope and by developing design principles to guide us. Over the past year we have developed 47 iterations of the schema, along with data samples. “By working directly with programming staff from those interested in implementing PQX, we feel confi dent that PQX interfaces can be built to make PQX adoption possible across the globe,” she says. The public draft of PQX can be downloaded from the PQX Specifi cation page of the Idealliance Website (idealliance. org/specifi cations/pqx). That page also contains links where interested parties can comment on the Specification through the early fall. For more information, contact Idealliance Senior Vice President Programming & Marketing Steve Bonoff at sbonoff@idealliance. org or 952/896-1908, or speak with Steve at the Idealliance Booth 1009. can do for you! 360˚ view of what The Premier Source for the Visual Communications Industry 2016 State of the Industry Growth Growth h continues continues i d despite despite i consolidation consolidation lid i as as PSPs PSPs continue to push the envelope of what’s possible R Report t 4OFT4IGNAGE.ARKET5RENDSh0PPORTUNITIESWITH4PORTS5EAMS4TADIUMS y 4EPTEMBER +AGUAR5AKES$OMMUTERSTO 8IMBLEDONWITH73&XPERIENCE 1RINTING/EWSCOM Magazine Direct Mail 360 Marketing We serve Live Events Lead Gen 77,217+ Content Marketing Social Media * Print & Sign Industry Professionals each month Digital * Publisher’s own data ^ Google Analytics monthly average Jan - Mar 2016 Focusing on Production Inkjet's Next Frontier Exclusive Section Hyper Local Newspaper Revolution Designing for Inkjet: Paper Takes Center Stage Content Critical Solutions Partners with Canon Solutions America PrintingNews.com/12234656 September 2016 &XCLUSIVE4ECTION &DITION INSIDE: The Hyper Local Newspaper Revolution The Resource for Commercial Sign & Digital Printing Orlando Welcomes (3"1) &910 h 5OP 1RODUCTS"WARDS h .AKING1RINT1OP 201,848+^ page views per month SHOWDAILY SUNDAY, September 25, 2016 S September t b 2528 25-28, 2016 Orange County Convention Center-North Orlando, Florida Inkjet Full Throttle! At GRAPH EXPO 16, leading market players turbo-charge the inkjet explosion with innovative new products and technologies By Toni McQuilken The past few years have seen an GRAPH EXPO 16 set to refresh and help grow your business in Orlando, where you wil meet new people, discover new technology, and explore new markets. The wider range of substrates is not the only factor fueling growth in the inkjet market. Increasingly, the technology is driving costs out of print, allowing PSPs to see greater returns on projects that would have been cost prohibitive on inkjet just a few years ago. More efficient, productive machines at lower price points are allowing to enter the market. “Companies are looking for ways to drive costs out of their business,” notes Ken Hanulec, EFI Vice President of Mar- (continued on page 62) are being able to offer far more choices to printers than in the early days.” “We are also seeing a strong attempt made by paper manufacturers to get into the production inkjet market,” echoes Francis A. McMahon, Senior Vice President, PPS Marketing, Canon Solutions America, a subsidiary of Canon USA (Booth 1500). “These companies are increasingly developing paper specifically for high-speed inkjet printing and are working with manufacturers to test and certify multiple papers.” Expectations are High for this Year’s GRAPH EXPO 16 This year’s GRAPH EXPO 16 opens with Show Daily: This is your first GRAPH EXPO as president of NPES/GASC. What are your expectations as the show opens? And what can you share about future plans for NPES? Thayer Long: We have high expectations for the show. We expect that for those attending, they will find solutions to improve their revenue, manage their costs, and increase their overall profitability. And for those exhibiting in the show, we expect that they will develop new partnerships, interact with existing partners, and also learn from a wide customer base (continued on page 62) NEWS BRIEFS EXECUTIVE OUTLOOK, “Finding New Markets”, sponsored by EFI and Xerox, is taking place in room N310EFG at 8 am. WHAT’S YOUR UBER? SECRETS TO BREAKOUT COMPANY SUCCESS will be presented by John Foley of interlinkONE and Grow Social y will take place in room N220E at 1:30 - 3 pm. MAKING THE LEAP TO COMMUNICATIONS SERVICE PROVIDER, by Mike Philie of Idealliance, will be presented in room N220C at 3:30 - 5 pm. PREMIER PRINT AWARDS GALA hosted by Printing Industries of America will be held at the Hilton Hotel at 6pm. GRAPH GRAPH EXPO 16: Sal Sheikh PrintingNews.com/12116660 GRAPH GRAPH EXPO 16: Ken Garner PrintingNews.com/12114908 GRAPH GRAPH EXPO 16: Jeffrey Hayzlett PrintingNews.com/12114315 INSIDE DAY 1 A 2016 Debut: The House that Print Built ................8 No Doubt About it: Materials Matter ..................................24 Exhibitor List ...................................30 Exhibitor Map ................................ 40 Back by Demand: The Inkjet Candy Store ..................55 explosion in the inkjet category— a fact brought home by the multitude of exhibitors at GRAPH EXPO 16 offering products and technologies that touch on this digital output process. Every part of the process, from the machines to the inks to the substrates, has benefitted from huge leaps in quality, fueling the switch many print service providers (PSPs) are making from offset to digital technologies—inkjet in particular— for an increasingly broad range of applications. The pace of that transition will only continue to gain speed. “Part of what is leading to that growth is the availability of a larger set of substrates,” says Ed Wong, Director of Product Marketing, Ricoh Production Printing Group for Ricoh Americas Corp. (Booth 2035). “As the adoption of high-speed inkjet has grown, paper mills have been paying attention, working to continue to expand the types of paper that can be utilized with inkjet presses. There is a trend towards printing on a much broader set of media—and with inkjet technology being able to print at a quality level much closer to offset—paper manufacturers one noticeable difference: a new face at the helm. As the new president of both NPES and the Graphic Arts Show Company, Thayer Long has a laundry list of goals he is hoping to accomplish, as well as solid expectations that both attendees and exhibitors at this year’s GRAPH EXPO will be able to learn, engage, and have some fun. We sat down with Long to discuss his expectations, GRAPH EXPO 16 highlights, and how visitors can take full advantage of all the event has to offer. Thayer Long President of NPES & GASC 53,288+^ unique online visitors reached each month Website SUBSCRIBE: 1RINTING/EWSCOMSUBSCRIBEhADVERTISE: PrintingNews.com/advertise 800-308-6397 h 1233 Janesville Ave. Fort Atkinson WI 53538 When It Comes to Workflow Productivity, Start With Finishing "-OOKATTHE4(1S $ERTIFICATION$RITERIA 1RINTING/EWSCOM Offi cial Show Daily | PrintingNews.com GRAPH EXPO 16 | September 28, 2016 | 25


GraphExpo_ShowDaily_September_28_2016
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