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GraphExpo Show Daily September 14 2015

EFI Workflow Boosts World-Class Digital Print Fulfillment Operations at Gilson Graphics Gilson Graphics took another leap sales related to offset has dropped 20% in last few years and our digital print sales have increased by at least that much.” While Gilson Graphics’ digital pressroom has the firepower to meet those demands, the Pace/PrintStream workflow was the missing piece to making it more efficient. Gilson has been able to increase the number of orders it takes by spending much less time managing each order, starting with job ticketing. “Our system automatically generates a Pace job ticket, which has been a huge plus for our workflow,” says Gilbert. “That is significant. From there we produce the job, it goes to Process Shipper for shipping, and Process Shipper updates the PrintStream and Pace software.” “It took a little bit of time to set up our systems to do that, but the payoff is well worth it,” says Maravolo. “Before, the customer’s order would come to us and we would manually re-enter everything into our system. Now, with the PrintStream integration, we are able to take the needed data from those same web-to-print sites, and push it automatically without having to touch much of anything. The information exists across all our systems once the customer submits the order, and the system helps maintain accuracy since that type of job requires very little human intervention.” MITSUBISHI IS PRINT VIOLET IS THE NEW GREEN THE VIOLET DIGIPLATER VDP-3070 The next generation of chemistry-free CTP The Violet DigiPlater VDP-CF3070 sets a new standard for offset printing in the small to medium-sized print market. This innovative, compact and fully automated CTP platsetter is 100% chemistry-free using only water in its processing. The VDP-3070 produces high quality offset plates using extremely low energy consumption and a minimal CO2 footprint. With two roll magazines and the integrated register punch, the VDP-CF3070 offers ideal operating conditions where two plates formats can be output automatically without any loss in material or time. Plates are exposed, punched, washed-off, dried and cut to format and ready for immediate printing. This unique system is fully automatic and allows you to expose up to a 4-page format at an output speed of 20 plates per hour at a resolution of 2,540 dpi. Call (800) 925-3200 x 13268 for more information or visit our website, www.mitsubishiimaging.com. To find out more, visit us at www.mitsubishiimaging.com booth 631 at Graph Expo. ©2015 Mitsubishi Imaging (MPM), Inc. Code VDP1 forward as a full-service integrated marketing solutions provider a few years ago when it moved to the front of digital printing’s leading edge, installing the nation’s first Fuji high-end, cut-sheet digital inkjet press. Another innovation soon followed: the first Fuji high-end, web-fed inkjet press in the world. With the presses up and running, the company sought a workflow to help the print-on-demand transformation reach its fullest potential. “In a lot of ways, our digital printing operations are just as much an extension of fulfillment as they are an extension of our offset production offering,” says Jeff Palmitier, EVP of Gilson Graphics. “We needed workflows to tie together traditional pickand pack fulfillment, print-on-demand, and customized products produced on our digital presses.” A streamlined management and fulfillment workflow has helped Gilson Graphics’ (l to r) Dave Oswald Sr., Jim Vosburgh, and Jeff Palmitier get the most out of their high-end inkjet printon demand investments. Gilson Graphics was a long-time user of EFI (Booth 1902) MIS software and the company’s managers had a good relationship with their EFI sales rep, who helped assemble a system of workflow technologies from several vendors, starting with an upgrade from EFI’s PSI software to the EFI Pace MIS. But even with Pace selected, “The big focus was hitting our need for warehousing,” according to Sally Gilbert, Project Manager for Gilson Graphics. “When we looked at all the fulfillment systems, PrintStream came out on top—and that was around the same time EFI acquired the PrintStream product.” The PrintStream integration with Pace has had the greatest impact on the company’s workflow. With the integration, the company has stayed ahead of the analog-to-digital transition it witnessed as clients moved a growing volume of fulfillment work from warehoused offset print to low-inventory, print-on-demand collateral production. “There are a lot of products we used to store on the shelves for customers that we now print as they are needed,” explains Tony Maravolo, Customer Service Manager at Gilson Graphics. “The integration of Print- Stream and Pace really helped us design a better print-on-demand workflow.” “There is a shift from offset to digital here,” explains Gilson’s VP of Operations, Dave Oswald, Sr. “Our total percentage of Official Show Daily | PrintingNews.com GRAPH EXPO | September 14, 2015 | 21


GraphExpo Show Daily September 14 2015
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