A New Network for the Silicon Valley S ANTA CLARA VALLEY Transportation Authority serves an expansive geographical area. As VTA General Manager Nuria Fernandez described it, it’s a “suburban city.” Th e challenge of coming up with the right balance for mobility in a spread-out area where to the ones who want to continue 90 percent of the residents drive means they’re looking to balance transportation options for congestion management. Fernandez said, “We’re not just about buses and trains, we’re also responsible for congestion management. I’m looking for solutions 10 | Mass Transit | MassTransitmag.com | FEBRUARY 2017 driving, looking for solutions for people who are currently driving but wouldn’t mind riding public transportation if it was more convenient for them ... and then looking for people who are very environmentally conscious and they want to ride their bicycles, they want to walk ...” Maximizing Service To better meet those mobility needs in the Silicon Valley, VTA is in the process of a massive overhaul of its routes. Trying to serve everyone in a time when ridership has been declining because of a surge of alternative options, Director of Communications and Marketing By Leah Harnack An innovative apprentice program, testing the latest technologies and complete service overhaul are underway to help VTA better serve its community. By the Numbers 90% of residents drive 70% of highest ridership potential is serviced by VTA 30% of ridership is in outlying locations
MassTransit_February_2017
To see the actual publication please follow the link above