“It works against the grain.
We as transit systems need to
look at the most efficient way
to move people and I think in
this particular case, this further
helps me … our responsibility is
to share mobility: moving people
using various different modes,
whether they’re biking, walking,
using Beachside Buggies, taxis.
“We need to step away from
looking at ‘bus’ and ‘rail’ and
14 | Mass Transit | MassTransitmag.com | FEBRUARY 2018
‘paratransit’ and look at the entire
gamut as it looks at transportation,”
Ford said.
He continued, “I think that’s
where APTA comes in and can
really help us advocate at the
federal level in terms of funding
related to mobility vs. related to
specific modes because I think
the paradigm we’re stuck in today
does not encourage, or does
not reward, some of the creative
solutions that we’re looking at
nowadays, so it makes it very
difficult for us to compete with
the Uber, Lyfts or Googles.”
“Folks like myself ... that are
pushing the envelope and raising
these issues, such as ridership
that is becoming more efficient
by becoming more diverse, but
by becoming more diverse, I
jeopardize the funding that I
receive to operate my system.”
THE AUTONOMOUS
test track will
be open to the
public and JTA
will be gathering
public opinion
about the
technology and
the vehicles
as part of its
learning phase.
JTA Case Studies
CNG: Bringing Sustainable
Fuel to Jacksonville
With an eye toward savings, cost
efficiency and the environment,
the JTA commissioned an
Alternative Fuels Study to identify
viable alternatives to diesel,
which recommended CNG as
the most promising option.
MassTransitmag.com/12389590
Transformational
Leadership: Developing
the Vision for a
Systemwide Change
To establish JTA’s leadership
role in the region and to lead
the agency into the future, the
agency underwent an in-depth
assessment and restructuring.
MassTransitmag.com/12392247
Route Optimization
Initiative: New System.
New Routes. New Way.
JTA took a major step
forward in developing a
world class transit system
by implementing the Route
Optimization Initiative
(ROI) in December 2014.
MassTransitmag.com/12392248
JACKSONVILLE TRANSPORTATION AUTHORITY
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